- Identity - Illustration
For this end-of-year motion design project, I created three variations of an animation concept for Alliance des Énergies, PEP’S, and PWE Consulting. My goal was to design animations that, while staying true to the unique visual identities of each brand, conveyed a shared sense of energy and spontaneity. By carefully incorporating each brand’s specific color palette and graphic elements, I ensured that the animations reflected their individual values and personalities while maintaining a cohesive overall concept.
I wanted the animations to feel simple yet dynamic, capturing the festive spirit of the season while highlighting the vibrant and forward-thinking nature of each brand. Through fluid and engaging motion, I aimed to deliver a message that feels professional, energetic, and inspiring—striking the perfect balance between modern elegance and brand authenticity.
The result is a set of animations that are visually striking and emotionally resonant. They reinforce each brand’s commitment to innovation and connection while offering an impactful way to celebrate the close of the year and build excitement for the future.